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YuMe: Ed Haslam, between You and Me, does size matter…when advertising?
YuMe-Connected-TV-Video-Advertising

YuMe: Ed Haslam, between You and Me, does size matter…when advertising?

Incredible but true, I managed to get a hold of Ed Haslam, the Senior Vice President Marketing of YuMe, during this year’s Festival of Media Global. When I spotted the title of his Showcase theatre session, I was instantly intrigued: in advertising, is screen size really a matter? Nobody is better placed to answer thatmore »

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Festival of Media Global: From Content to Commerce, Event Kick-off

Today, The Festival of Media Global, the biggest event that the media industry has ever seen is kicking-off right here in Montreux. I am not only over the moon to be able to attend this outstanding event, but also to have been able to put together a small “committee” of local representatives, meaning people bloggingmore »

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Lady Pitch Night: organised by Girls in Tech Paris and Orange

Not long ago, I received an e-mail from Sébastien Flury, inviting me to read an article on his blog www.startupolic.com about female entrepreneurs in Switzerland and a pitching event dedicated to women: Lady Pitch Night, a startup competition that is organised by Girls In Tech Paris and Orange. He also encouraged me to send inmore »

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Grafik13: Switzerland’s largest exhibition on Graphic design

Swiss Graphic design has an excellent international reputation. At Grafik13, the largest exhibition on Swiss Graphic design, 120 exhibitors will show us why. Grafik13: Swiss exhibition on Graphic design As the digital revolution continues to gather momentum, contemporary Graphic design has undergone significant change. Graphic design, illustration and art are merging into one and aremore »

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Smoke on the Water: Montreux celebrates The Festival of Media Global

The Festival of Media Global: the only event dedicated to the $500bn media industry! The award-winning Festival of Media Global 2013 will take place on 28-30 April, in the stunning setting of Montreux, Switzerland. With 6 previously successful global conferences, The Festival has fully established itself at the heart of the Global media industry. coolbrandzmore »

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Blackswan Foundation: Gala “Rare Night” to support research on rare and orphan diseases

The BLACKSWAN Foundation has the pleasure of announcing its first Gala Dinner on 28th of February 2013 in order to support the research on rare and orphan diseases. The event coincides with the Rare Disease Day and you are invited to spend a “rare” evening in the company of the foundation’s friends and partners asmore »

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Hendrick’s Gin Valentine’s Special: Heart-Shaped Cucumbers

  To celebrate Valentine’s Day on 14th February in 2013, Hendrick’s has devised the ultimate accompaniment to the Hendrick’s Gin and Tonic – Hendrick’s Valentine’s Day Heart-Shaped Cucumbers. Gin aficionados can surprise their lovers from 12th – 17th February 2013 with a cocktail special featuring slices of these cute Valentine’s cucumbers by taking them tomore »

Lift-Discussion with Venkatesh Rao, Noah Raford and Konstantina Zoehrer-(C) liftconferencephotos

Make Innovation Happen: Lift, the leading conference on digital innovation

For the eighth consecutive year, Lift attracts high-level speakers, exceptional thinkers and innovation pioneers to explore the current trends in technology. Over a thousand participants from 30 countries will meet to anticipate the future and turn innovation into opportunities. Over 20 high-profile speakers, professionals from organizations such as Wipro, MIT Media Lab, Etsy, Arduino andmore »

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Design on the shores of Lake Geneva, with Le Corbusier!

Having Le Corbusier as a client? That is something quite extraordinary! This famous architect, who was largely implied in shaping modernity, would have 125 years today. Despite him having a reputation of being demanding, he would surely have embraced the sixteen original design objects that are on exhibition until 29th August in the iconic Villamore »

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From Switzerland with love: Design carries the flame far beyond the Olympic Games!

In London, design is igniting the flame with a major summer exhibition at the Barbican Centre, exploring all aspects of James Bond’s elegant and cool style. Aptly titled “Designing 007: fifty years of Bond Style”, this cultural centre in London is exhibiting some 400 items from the Bond archives to create a unique exhibition showcasingmore »

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Estival magic at jewellery boutique Adler

Passionate about art, this summer Maison Adler has invited the artists Catherine Farge and Dominique Rossborough into its shops in both Geneva and Gstaad. Exhibiting in the Geneva store, Catherine Farge, a talented glassblower combines glass and wood in a sort of aerial dance creating a truly spectacular result. Rich colours, contrasting textures. Having learnedmore »

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Off we go to the Olympics: A cool event, not only for kids!

Lina, my knee-high little granddaughter of three wants to know just about everything. Herr current hobby is guessing flags. Of course she is familiar with the Swiss one. “What’s the German one like”?, she asks me. No problem. But then let’s go the whole way: with a grandmother from Munich she might as well getmore »

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Geneva Art Festival, an explosion of music, film and fun activities!

Formally home to Cinélac, Port Noir on Quai Gustave-Ador is transforming into the newest summer hotspot. Featuring afternoon and evening entertainment for the whole family, this out-door spectacular will play host to a fabulous program combining live music, film, animation and fun children’s activities from 4th July to 26th August. Located at Port Noir (nearmore »

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Morgins free-session, the coolest freeride ski and snowboard competition in Switzerland!

Increasingly present in the winter sports community, mood (the Swiss brand oft seen adorning a rider’s digits) is beginning to take its rightful place in the world of extreme sports, from riders’ sponsors through organisers of kitesurf or kitesnow events to partners of sporting competitions. This weekend, mood sponsored the Morgins free-session (powered by Dakine).more »